B4Work Event with Aressy and Sociabble: How B2B Companies Can Make the Most of Social Media and Social Selling
On Thursday April 27, Aressy is hosting a B4Work event on the value of social media for B2B companies. Organized in partnership with Sociabble, the leading employee advocacy and social selling platform, the event will include client testimonials from Hyundai Motor France and Business France.
This event will take place in French, from 9am to 11.30am at OpenMind Kfé, 21 rue de Cléry, 75002, Paris.
Social Media and Social Selling for B2B Companies
Social media has become an essential communication channel for B2B companies. But how can its ROI be measured?
From straight-forward visibility to more concrete engagement, how should a social media strategy be optimized for both branding and business purposes? What sort of content should be shared, and on which networks?
How can success be identified on LinkedIn, Facebook and Twitter? How can companies harness the power of influencer marketing? How can commercial teams be engaged in social selling?
This event will answer these questions and others.