Today’s companies are beginning to understand the importance of employee advocacy for maintaining visibility in the social media space as well as preparing to meet the needs of a more connected workforce and customer base. However, the road to creating a successful advocacy program isn’t always smooth. Employee advocacy mistakes are all too common and can have a serious impact on the outcome of your program.
"Employee advocacy isn't just about sharing branded content! Non-branded content is equally as important."
Sarah Goodall, Founder