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The traditional barriers between consumers and brands have begun to evaporate, and it’s more important than ever for companies to make themselves available in new ways. In this webinar we join: Leslie Gaines-Ross, Chief Reputation Strategist at Weber Shandwick Liz McCarthy, VP Employee Engagement and Change Management at Weber Shandwick Simone Schuurer, International Content Marketing / Social Media Manager at Microsoft, Bing Ads. Watch as we discuss employee advocacy not only as a method of content amplification, but also as a catalyst for change within the enterprise. On the same topic Blog ~ 7 min How and When to Use Social Media in Professional Contexts Blog ~ 8 min Empowering Employee Advocacy with Generative AI: A New Era of Engagement Blog ~ 10 min Brand Ambassador: Definition, Profiles and Why Are They Important? Blog ~ 9 min How to Drive Intranet Adoption: 10 Proven Strategies