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The traditional barriers between consumers and brands have begun to evaporate, and it’s more important than ever for companies to make themselves available in new ways. In this webinar we join: Leslie Gaines-Ross, Chief Reputation Strategist at Weber Shandwick Liz McCarthy, VP Employee Engagement and Change Management at Weber Shandwick Simone Schuurer, International Content Marketing / Social Media Manager at Microsoft, Bing Ads. Watch as we discuss employee advocacy not only as a method of content amplification, but also as a catalyst for change within the enterprise. On the same topic Blog ~ 8 min How to Encourage Employee Advocacy on Social Media in 7 Ways Blog ~ 4 min Why Your Employee Advocacy Program Isn’t Working: Part 3 Client Success Stories ~ 2 min Scala Boosts Website Traffic in Weeks through Employee Advocacy Blog ~ 6 min Unleashing the Power of Social Influence in Healthcare Marketing