Internal Communication ~ 6 min

Beyond Workplace from Meta: Advancing Employee Communication in Your Organization

The closing of Workplace from Meta may have left you searching for a replacement. But what if your next internal comms platform could do more? Enhanced user experience and communications governance are at the heart of Sociabble, a solution designed to truly advance employee communication.
Communication Team, Experts in Internal Communication, Sociabble
Communication Team Experts in Internal Communication
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What else is out there? Are there solutions that can do more? The shutdown of Workplace from Meta has left many organizations asking these questions, as they seek out superior alternatives to advance their employee communication strategies. Sociabble stands out by offering advanced multi-channel distribution, audience targeting, and a personalized user experience, ensuring the right content reaches the right people at the right time on their preferred device.

Multi-Channel Distribution: It Makes a Difference

When seeking a new platform, one factor stands out, and that’s a multi-channel capability. Sociabble, for example, excels in multi-channel distribution, integrating web, mobile apps, email, digital signage, and social media. This ensures that communication is accessible to employees wherever they are, whether in the office, at home, or on the go. By utilizing multiple channels, Sociabble guarantees that important information reaches everyone in the organization efficiently and effectively.

This comprehensive approach ensures that employees receive consistent and timely information on their preferred devices.

A Focus on Audience Targeting

A key strength of Sociabble is its robust audience targeting capabilities. This feature allows companies to segment their employees based on various criteria such as department, role, location, and interests. By targeting specific audience groups, companies can ensure that communications are relevant and engaging for each segment. The platform’s flexibility supports both top-down announcements and bottom-up feedback, creating a dynamic and interactive communication environment.

Right Content, Right People, Right Time. That’s the Secret to Success.

Sociabble ensures that the right content reaches the right people at the right time on their preferred device. Unlike platforms that rely on algorithms to manage content distribution, Sociabble provides communication teams with complete control over governance. This manual oversight ensures that employees receive timely and pertinent information, enhancing its relevance and impact. They will get the information they need, when they need it.

channel for internal communications

Governance Managed by the Communication Team

One of the standout features of Sociabble is that governance is entirely managed by the company’s communication team. This approach eliminates the uncertainties associated with algorithm-based content distribution and empowers communication professionals to strategically plan and execute their communication initiatives. This ensures that the messaging aligns with the company’s goals and meets the needs of its workforce.

An Enhanced User Experience

By delivering information that is specifically tailored to individual employee preferences and roles, Sociabble creates a more relevant and engaging user experience. This is achieved by customizing content based on employee position, preferences, and interests, ensuring they receive information pertinent to their daily tasks. Employees are more likely to engage with content that is useful to their roles and interests. This targeted approach not only improves information retention but also fosters a more engaged and motivated workforce.

An Interface Customizable with Company Branding

Sociabble allows for full customization with your company’s logo and graphic identity, ensuring a consistent user experience across all communication channels. This customization reinforces brand identity and ensures that employees feel a cohesive connection to the company’s culture and values, regardless of the platform they are using. In short: your Sociabble platform will look and feel like your company, something that was not available with Workplace from Meta.

Advanced Analytics Give You the Insights You Need

Sociabble provides advanced analytics and reporting tools that offer deep insights into communication effectiveness and employee engagement. These analytics help organizations understand which content resonates most with employees, track engagement levels, and identify areas for improvement. By leveraging these insights, companies can continuously refine their communication strategies, ensuring that they are both effective and aligned with organizational goals.

Sociabble in Action: The InTech Case Study

Intech is a company that specializes in providing medical device solutions and services.

With nine locations across the world, including a brand-new branch in Florida, the firm has a diverse workforce, including many frontline workers. Intech embraced Sociabble to enhance internal communication and employee engagement. Their goal was to provide comprehensive communication tools to all employees, encompassing both office-based and frontline staff.

By leveraging Sociabble’s multi-channel distribution, InTech ensured that critical information reached all employees across different locations and roles. The communication team managed content governance, ensuring targeted and relevant information distribution. In just the first 2 months, 60% of the Group’s employees had already joined the platform, including 35% of frontline workers. Some offices and sites reached an enrolment rate of 85% of their workforce. The initiative significantly boosted employee engagement and streamlined communication processes within the organization, showcasing the effectiveness of Sociabble’s multi-channel capabilities.

Read the full InTech case study.

An Overview of Sociabble Features: How They Can Help You

To complete the picture, here is a summary of the key features that make Sociabble an outstanding choice for advancing employee communication:

  • Multi-Channel Integration: Web, mobile apps, emails, digital signage, and social media.
  • Audience Segmentation: Detailed targeting based on role, department, location, and more.
  • Manual Governance: Complete control by the communication team, ensuring strategic content distribution.
  • Advanced Analytics: Comprehensive reporting tools providing insights into engagement and communication effectiveness.
  • Robust Security and Compliance: Ensures data privacy and adherence to regulations such as GDPR.
  • Employee Advocacy: Tools to enable employees to share company content on their personal social networks.
  • Surveys: Collect feedback and ideas from employees to improve engagement strategies.
  • Newsletters: Streamlined creation and distribution of newsletters with advanced customization.
  • Custom Branding: Full customization with the company’s logo and graphic identity.
  • AskAI: Simplifies content creation, customizable according to company policy, and ensures security.

Conclusion: Sociabble is the Next Step in Elevating Your Internal Communications.

With all of these factors taken into consideration, the answer is clear: Sociabble provides a comprehensive solution that not only replaces Workplace from Meta but also significantly enhances the communication capabilities within an organization. By focusing on multi-channel distribution, audience targeting, and personalized user experiences, Sociabble ensures that employees stay informed, engaged, and motivated.

At Sociabble, we’ve already worked with global industry leaders like Coca-Cola CCEP, L’Occitane en Provence, and Primark, to help them enhance their employee communications, and we’d love to discuss ways we can do the same for your business. Just get in touch, and we can tell you more over a free, personalized demo.

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