Mazars Webinar


Driving thought leadership through employee advocacy

With over 18 000 employees in 79 countries, Mazars is a global leader in the audit and advisory sector. The company has empowered employees the world over on social media, through a program that prioritizes thought leadership.

How does a company go about launching such an initiative? What are the expected results? What type of content should employees have access to? How can organizations use gamification to encourage users to submit their own content and share on social media?

During this webinar we join Othman Abdelmoumene, Group Social Media Specialist at Mazars, to discuss how the company has launched an international employee advocacy initiative.

Please Note: This webinar is in French. For more details on the Groupe Renault program, or for further information on employee advocacy and highlighting your corporate communication in English please contact us here.

Website Form
Lead Source
Nurturing Step
All Traffic Sources
City (from IP address)
Country (from IP address)
First Click Campaign
First Click Channel
First Click Content
First Click Landing Page
First Click Medium
First Click Referrer
First Click Source
First Click Term
GA Client ID
IP Address
Last Click Campaign
Last Click Channel
Last Click Content
Last Click Landing Page
Last Click Medium
Last Click Referrer
Last Click Source
Last Click Term
Number of Website Visits
Operating System
Pages Visited
Time Spent on Website
Time Zone
"Targeting senior profiles enabled us to carry out an initial deployment for those who were already comfortable communicating in a professional capacity on social media, and aware of best practices."
Othman Abdelmoumene, Group Social Media Specialist

Need to get in touch? Reach out here

Contact us