Create The Ultimate Online Fan Engagement Community
Sociabble4Fans enables companies to build an online community where their biggest fans can view and share the latest brand communication, create their own content (UGC), and engage in gamification and e-learning initiatives.
The platform organizes brand content and UGC onto themed channels from which users can share on social media.
Companies can also drive brand affinity by engaging fans in polls and co-creation initiatives, as well as use quizzes to test and develop fans’ brand understanding.
Microsoft House of Fans
See how Microsoft France has successfully engaged legions of Super Fans who are proud to engage with, learn more about, and advocate for their favorite Microsoft products.
Engagement Features & ROI
- Campaigns, Challenges and CTAs Highlight specific content by pinning it to the top of the user interface and awarding bonus points for engagement.
Use calls-to-action (CTAs) to encourage best practices and drive desired user behaviour.
- Multi-Level Badges Badges are awarded for specific actions and can consist of multiple stages, with users moving from one level to another as they carry out the required actions.
Administration can also customize badges for their platform.
- Newsletter and Notifications Push mobile notifications and newsletters (custom or automatic) help keep users up to date on platform activity.
User segmentations also allows newsletters to be tailored to specific user groups.
- User Engagement Sociabble4Fans administrators have access to a designated back office on which they can view a full breakdown of user activity, including top likers and content creators, trending posts, and shares carried out.
- End-User Audience Engagement The Sociabble4Fans platform provides in-depth, network-specific reach and engagement metrics, allowing you to identify the content and users generating the most engagement on social media.
- Conversions and Cost Analysis Identify the website traffic, leads, and online purchases generated by fans’ sharing activity and carry out paid media marketing and content production cost comparisons.
How it works
Build a Dynamic, Highly Engaged Community
Much like the social networks with which users are already familiar, Sociabble4Fans offers a profile page, notifications panel, and real-time activity feed.
By creating an environment of exchange, exclusivity and trust, companies achieve a higher level of fan engagement on the platform than they do on social media.
UGC: Tap Into New Sources of Authentic Content
Sociabble4Fans allow companies to unlock new sources of content by inviting fans to submit product feedback and reviews, as well as photos and videos which, once validated, can be shared by all other users.
Source personal customer stories, broaden your content library, and obtain valuable insights from your fans.
As it is personal and therefore more authentic, UGC generates greater engagement than branded content.
E-learning: Test and Develop Fans’ Brand Knowledge
Quizzes are a central element of the Sociabble4Fans platform, enabling companies to assess fans’ understanding of the brand for which they’re advocating.
Quizzes test fans’ knowledge and educate them with relevant new information, engaging the community in a fun and visual way.
Shape the Future of Your Brand Through Co-Creation
Sociabble4fans enables you to build a collaborative fan community, obtain first-hand customer feedback, and allow your fans to play an active roll in the evolution of your brand.
You can even launch co-creation initiatives to invite fans to take part in and submit ideas for future products.
Drive Visibility on Social Media Through Brand Advocacy
By giving fans exclusive access to the latest, ready-to-share brand content, you can boost the reach of content, engage receptive audiences, and drive trust through peer-to-peer communication.
As audiences are more likely to engage with this content when it is shared by someone they know, with Sociabble4Fans you can create additional visibility for the content you produce on a daily basis.
Additionally, with RadiumOne retargeting integration you can increase the number of touchpoints with end audiences.