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Employee advocacy help expand your marketing team, so that it includes all of your employees. Creating a more authentic and receptive voice for your marketing activities. Employee advocacy involves establishing protocol, teaching employees about personal branding, building interaction, and tracking success. Employee Training When starting a program you need to ensure that all employees are on the same page. What are the rules and guidelines? What can I, and What can I not post? Putting together comprehensive training sessions helps answer these questions, put your employees at ease, and facilitate sharing. Animation Getting your employees to participate in sharing initiatives starts from day one. From pre-launch build up, to launch, and beyond you need to have incentives and information in place. Make sure your employees fully understand the initiative, are excited about it and understand the rewards involved in participating. Analytics In order to show your employees, investors, and higher-up’s the true impact and rewards of employee advocacy you need to have a system of measuring success in place. It’s therefore important to aggregate data on the engagement of end user audiences and on your advocates as well. This helps track a line between what works and what does not. Discover Sociabble:The Employee Platform search Schedule your demo Want to see Sociabble in action? Our experts will answer your questions and guide you through a platform demo. Ask for a demo Contact us On the same topic Employee Advocacy ~ 7 min Tata Consultancy Services Doubles Its Conversion Rate Thanks to Employee Advocacy Learn how Tata Consultancy Services has harnessed the social media savvy of its own employees, saved hundreds of thousands of… Employee Advocacy ~ 11 min Case Studies of The Top Employee Advocacy Programs Around In today’s digital business environment, an employee advocacy program can make all the difference. Focus on some of the most… Employee Advocacy ~ 6 min Sociabble Makes a Splash with Employee Advocacy & Employee Engagement in India Focus on employee advocacy and employee engagement in India. Recently, Sociabble had the honor of being featured in CIO Review… Employee Advocacy ~ 6 min Employee Advocacy Best Practices Employees don’t just represent the brand. They ARE the brand. Employee Advocacy lets you showcase that fact. Too often in…