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Employee advocacy help expand your marketing team, so that it includes all of your employees. Creating a more authentic and receptive voice for your marketing activities. Employee advocacy involves establishing protocol, teaching employees about personal branding, building interaction, and tracking success. Employee Training When starting a program you need to ensure that all employees are on the same page. What are the rules and guidelines? What can I, and What can I not post? Putting together comprehensive training sessions helps answer these questions, put your employees at ease, and facilitate sharing. Animation Getting your employees to participate in sharing initiatives starts from day one. From pre-launch build up, to launch, and beyond you need to have incentives and information in place. Make sure your employees fully understand the initiative, are excited about it and understand the rewards involved in participating. Analytics In order to show your employees, investors, and higher-up’s the true impact and rewards of employee advocacy you need to have a system of measuring success in place. It’s therefore important to aggregate data on the engagement of end user audiences and on your advocates as well. This helps track a line between what works and what does not. search Schedule your demo Want to see Sociabble in action? Our experts will answer your questions and guide you through a platform demo. Contact us Ask for a demo On the same topic Digital Transformation ~ 5 min 3 Keys to Success for a Transformational Employee Advocacy Program Digital Transformation is a hot topic. And so is Employee Advocacy. Yet as companies across the globe move towards creating… Employee Advocacy ~ 5 min Why Your Employee Advocacy Program Isn’t Working: Part 2 More and more organizations are beginning to understand the importance of an employee advocacy platform. Especially when it comes to… Digital Transformation ~ 9 min Employee Advocacy for Retail: A Strategy to Compete with Amazon? Online initiatives are springing up across retail, as brands try to compete with the worlds leading online retailers. So basically,… Employee Advocacy ~ 11 min Case Studies of The Top Employee Advocacy Programs Around In today’s digital business environment, an employee advocacy program can make all the difference. Focus on some of the most…