Employee advocacy

How to get your employees to promote your brand with employee advocacy insights
 eBooks ~ 1 min

7 ways employee advocacy helps cybersecurity companies

Guide to cybersecurity employee advocacy: trust, leads, talent, and more!

Brand Ambassador Program: Which Figures to Consider?
 Blog ~ 9 min

Brand ambassador program: which figures to consider?

Deployed in many companies, brand ambassador programs, or employee advocacy programs have become increasingly popular over the years. But what…

10 Employee Advocacy Statistics that Prove Its Effectiveness
 Blog ~ 9 min

10 employee advocacy statistics that prove its effectiveness

Employee Advocacy has become more than just a buzz word. Time and again, the numbers show just how beneficial a…

What is a Brand Ambassador? Find the Answer to a Critical Question.
 Blog ~ 10 min

What is a Brand Ambassador? Find the Answer to a Critical Question.

What is a brand ambassador? It, like Employee Advocacy, is a term we often use, but it’s important to remember…

Triple awards for Edenred's
 Blog ~ 6 min

New award for Edenred’s “Red Boat Trip Challenge” campaign, developed with Sociabble!

At Sociabble, we are both pleased and proud to announce that we have won a new award together with our…

Tata Consultancy Services Doubles Its Conversion Rate Thanks to Employee Advocacy
 Blog ~ 7 min

Tata Consultancy Services Doubles Its Conversion Rate Thanks to Employee Advocacy

Learn how Tata Consultancy Services has harnessed the social media savvy of its own employees, saved hundreds of thousands of…

 eBooks ~ 1 min

Employee advocacy: your ultimate guide

Employee advocacy: harnessing staff as authentic online brand ambassadors.

10 Key Employee Advocacy Strategies for Success
 Blog ~ 6 min

10 Key Employee Advocacy Strategies for Success

There are some companies that are just beginning to look into Employee Advocacy as part of an online marketing strategy.…

Employee Advocacy Communications: Inside and Out
 Blog ~ 8 min

Employee Advocacy: Internal and External Communications

In this guest post by Joel Calafell, a digital strategist at Good Rebels, you’ll learn how Employee Advocacy consists of…

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 Client Success Stories ~ 9 min

In 2020, the Renault Group Doubled Its Reach in Employee Advocacy

Renault Group succeeded in expanding its visibility on social networks significantly. Positive results were made possible thanks to a solid…

How to Scale Your Employee Advocacy Program: Tips for Large Companies
 Blog ~ 7 min

How to Scale Your Employee Advocacy Program: Tips for Large Companies

With marketing budgets being reduced around the world, many companies are wondering how to scale Employee Advocacy as a cost-effective…

 eBooks ~ 2 min

Boosting employee advocacy in a changing world

Learn these 10 Key Strategies for Successful Employee Advocacy.

Frequently asked questions

The essentials of employee advocacy

In addition to employee advocacy insights here are the answers to the most frequently asked questions

Employee advocacy is when employees promote their company on their personal social networks or channels, sharing content, liking updates, and creating company-related posts. This spreads authentic brand awareness, making them trusted online brand ambassadors.

A brand ambassador represents a company, promoting its values, products, and services. They engage with customers, create brand awareness, and help build a positive brand image through various marketing and networking activities.

Brand ambassadors require excellent communication, interpersonal, networking skills, deep brand understanding, and the ability to engage and positively influence others.

Your Klout Score is an indicator of the influence of your social media activity. Via the Klout website you can register your social media accounts and see your level of engagement and influence.
The Social Selling Index, or SSI, is a measure of a salesperson’s social selling skills and sales execution. As the SSI rises we normally see a rise in sales success.
The amount of spending required in order to obtain the same amount of reach and engagement generated by unpaid media sources.
Social Recruitment is recruiting talent by using social platforms as databases or for advertising. Social recruiting uses social media profiles, blogs, and websites to find information on potential candidates.
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